4A公司招人：传立媒体

今天给大家推荐全球顶尖的媒体投资管理集团

群邑GroupM旗下的传立媒体（MINDSHARE）

传立媒体（MINDSHARE China）是国际领先的媒介传播机构，在86个国家拥有116个分公司，每个分公司都致力于为传立打造自身的品牌竞争力及营销优势。速度、团队协作、创新是我们的核心价值。传立在中国共有三个办公室，持续专注于发展应势营销，为众多知名品牌提供全方位的服务。传立中国在RECMA2015代理商排名中蝉连第一，2016年斩获亚洲实效营销奖（AMES）全场白金大奖和全球媒体营销节（Festival of Media Global）金奖，并蝉联2016 MMA Smarties年度最佳移动营销代理公司，2015年Campaign中国区最佳媒介代理公司金奖。传立上海办公室位于达邦协作广场（WPP Shanghai Campus）的17-19楼。

没错，还是纯英文，

继续提升你们的英文水平，

直到你们能看懂为止！

壹

Senior Executive SP

(Automobile Industry)

Overview of job:

We are looking for a motivated and talented Planning senior executive to work on one of the most challenging categories of the Automobile industry. You will be directly involved in the holistic planning across all communication channels including dealer marketing for this client.

Reporting of the role:

This role reports to the [Manager].

3 best things about the job:

◆ A fun environment that combines the passionate team whilst at the same time being part of the largest media services group in the world.

◆As a growing luxury car brand with the biggest market in global, we drive and leading global strategy, and you will have huge space to improvement.

◆ Open mind clients and accept lots of feasibility to different media ideas and communication solutions.

Measures of success:

In three months:

◆Understand Mindshare process, team culture, and work flow

◆Assist your line manager to ensure smooth launch of campaign

◆Understood the Automotive products and consumers

In six months:

◆ Independently responded to daily operational queries from client with assistant support

◆Assist line manager with competitive tracking and analysis

◆Build good relations internally and externally with clients and vendors

In 12 months:

◆ Become a trustworthy team player

◆Able to contribute and bring new ideas for campaigns

◆ Able to handle small project independently with limited support

◆Explore new opportunities with your line manager regarding media format, media channel, and content

Responsibilities of the role:

◆In close collaboration with the line manager and team

◆Full understanding of campaign tracking and reporting

◆ Participate in the setting and achieving of specific media goals

◆Understood the dealer market and make the regional media plan

◆Keep developing media as well as Automobile industry knowledge

◆Develop and maintain good relationships with your internal team, as well as clients and publishers

What you will need:

◆Willingness to learn, adapt and perform

◆Minimum 1.5 year of media planning experience

◆ Good & clear communication skills

◆Detail-oriented with a good degree of car-technical understanding

◆ Must be organized and efficient while working on multiple tasks

◆Confident, contributing and not afraid of challenges

◆Good understanding of China media landscape

◆Good written and spoken English is preferred

CV Submission：TalentChina@groupm.com

⁕ 发送邮件，标题请注明【简历来自廣告狂人】⁕

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贰

Manager, Strategic Planning

(Automotive)

Overview of job:

As a manager, we expect you have a holistic understanding and solid planning skills of media, integrated media experience is preferred. Meanwhile, have a strong sense of curiosity and teamwork. In the light of these future experiences working with the most innovative automotive brand. In China, we assure you will gain a rapid growth and a broad vision in your career.

Reporting of the role:

This role reports to the Director, Strategic Planning

3 best things about the job:

◆Brand: You will be working on leading and innovative brands that continuously make impact in the market!

◆ TheTeam: You will be part of a team of young passionate individuals with hip leadership and loves thinking outside the box.

◆Experience: This role

Measures of success:

In three months:

◆Developed a basic understanding advertising across media channels.

◆Gotten an understanding of the agency portfolio of clients, internal running processes and clients’ marketing strategy.

◆Led the project independently and smoothly.

In six months:

◆Proven yourself as a reliable point of contact for client stakeholders

◆ Become a key pillar that your seniors and subordinates can rely on

◆Played a crucial role in developing media guidelines and strategies for 2017

In 12 months:

◆Anticipated what is needed to stay on track to secure, grow and solidifying client relations, and to take action appropriately

◆Played an active role on national/regional media partnerships and annual strategy for 2018.

◆Written a white paper on an area of the advertising business that you find fascinating

Responsibilities of the role:

◆Management of all day-to-day client business/requests.

◆An independent project manager : develop media strategies and ensure they are properly executed.

◆Full understanding of the client’s business and category issues.

◆ Guide Executive and Associates to ensure quality control and client service.

◆Support your superior on special projects.

What you will need:

◆4-5 years planning experience , 3-4 years digital planning experience.

◆ Broad background and experience in media planning concepts and processes.

◆ Creative thinking

◆Detail oriented with exceptional critical thinking and problem solving abilities

◆ Excellent verbal and written communication skills both in English and Chinese

◆ Ability to multi-task, work successfully with teams, and work under pressure

◆Be a reliable person to coach subordinate and give fully support to your superior.

◆FMCG planning experiences is preferred

CV Submission：TalentChina@groupm.com

⁕ 发送邮件，标题请注明【简历来自廣告狂人】⁕

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叁

National Investment Director

Overview of job:

◆As a National Investment Director, you will be part of the Investment Strategy Team responsible for creating value for the client and revenue for the company.

◆ Providing leadership, fostering teamwork, ensuring best in class investment strategy and media execution for a portfolio of international and local brands in China is the core of this role. This candidate is to manage, strategize, and evaluate the client’s investment across all media touch points.

Reporting of the role:

This role reports to the Investment Head - Strategy.

3 best things about the job:

◆ The China media market is dynamic and is the second largest market in revenue contribution for the global network behind the US, and this role has immediate commercial impact on the business by driving different trading models.

◆ Lead high-level value creation projects across different global and local clients by monetizing media performance across different media platforms and identifying different value driving opportunities.

◆ High visibility and profile within the Mindshare China, GroupM China and our Mindshare global network. This will provide immediate exposure to International culture & visibility, as well as International mobility opportunities in the mid to long-term future.

Measures of success:

In three months:

◆To be able drive proprietary media into the media plans to maintain or improve momentum on trading income.

◆To be adept at the value management area by manage the team in compiling the media audit analysis & supporting rationale.

◆To create price benchmarking capability for all of Mindshare clients.

In six months:

◆To be the recognized Investment proprietary media, value management lead for the China business.

◆Execute new trading route deliverables, have in place strong guidelines & communication to the clients and be a market expert on pricing positions within the market.

◆Build a productive and strong relationship with the client teams, investment teams, and Groupm Trading.

In 12 months:

◆To make our Investment strategy team a global “best practice” within GroupM, Mindshare and the client portfolio internal marketing and media organization.

Responsibilities of the role:

◆ Working with the Agency Business Units: The candidate will promote the importance of investment strategy analyzing client’s current spending pattern and deliver new routes, with an emphasis on proprietary media in 2016, which are in line with our client’s customer behavior. Working with the Head of Investment Strategy and our partners to identify opportunities which can be translated into trading opportunities

◆ Working alongside GroupM trading: managing the volume commitments. Acting as the gatekeeper to ensure all volumes commitments and practice are in line with GroupM trading’s direction.

◆Building Client Relationship: Attend senior client meetings and develop a healthy and trustworthy partnership. The candidate must be a good listener who is able to translate the needs and wants of our client and formulate them back into a media trading idea, working alongside the National Investment Director.

◆Accurate reporting: Deliver bi-weekly proprietary media & pricing analysis reports vs the Mindshare pool to the Agency CEO, GroupM Trading President & Mindshare Head of Investment outlining increased profitability, new media analysis and spending by client.

◆Value reporting & measures: benchmark TV & OTV pricing against our Mindshare pool to ensure delivery of competitive pricing. Act as the gatekeeper on all external audits whilst building & delivering analysis, rationale & next steps for the results. This area includes the management of all global value reports.

◆New Business : Support the agency as required , working with the National Investment Director and trading division, take ownership of all pricing required with the pitch exercise and final presentation of the recommended direction.

What you will need:

◆Minimum 8 years’ experience in either the media/advertising/marketing industry.

◆Must have a strong commercial acumen, has rigor in selling, and possesses a robust understanding of trading practices and numeracy skills.

◆Possess strong selling skills or ability to adapt and connect with different group of people.

◆Confidently present and participate in client meetings, both having and articulating a clear POV.

◆Prioritize tasks and appropriately delegate to individual members of the team, ensuring they are given adequate time, resource and are sufficiently trained to execute tasks with high quality and consistency.

◆Ability to speak Mandarin is a plus.

CV Submission：TalentChina@groupm.com

⁕ 发送邮件，标题请注明【简历来自廣告狂人】⁕

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